Marketingback, the backbone of your campaign.
Digital Advertising
Instagram, Google, YouTube
We take your brand, platform, and the business you’ve worked so hard to build out into the world through campaigns. And we’re not just throwing you to the wolves, mind you, but rather preparing you to go to market with a sound lead generation strategy and the metrics to back it up. That way, when we help you achieve exposure through expert placement, execution, and delivery, the creative concepts and overarching campaigns will stick with your consumer. This includes the correct copy and funnel building necessary to maximize results.
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Content
Creation
Your competitive advantage
The first step is to come up with a cohesive strategy of what to post, a content calendar for when and where to post it, and we’ll fight about why nobody cares about your hashtags. Each platform is different, and together we’ll figure out the best way to go about promoting your brand. In order to give runway for creative work that is relevant and impactful, we need to understand how and where particular people consume content. Ultimately, it’s consumer attention that informs how we execute.
Influencer Marketing
Growing your brand
Your potential clients watch less TV, ignore banners and skip traditional commercials. They are not into being exposed to aggressive advertisements every few minutes either.
What do they like? Constantly scrolling through their social media feeds looking for the next big thing. But the biggest buzz is taking place inside the pages of the superstars that grew there: influencers.
Their pages are home to tens of thousands, hundreds of thousands, and even millions of loyal, avid followers waiting impatiently for their next post and following their every move.
Email Marketing
Creating your story
We’ll write conversion-focused email copy with email-specific direct response techniques that compel your subscribers to take action. We put every email through rigorous testing to guarantee maximum compatibility. So, you send emails that display perfectly in any email client, on any device.
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